Kampagnen : Zur sprachlichen Konstruktion von Gesellschaftsbildern
Communication in politics Discourse analysis Group identity Political campaigns Public relations and politics Diskurssemantik Gesellschaftsbild Öffentlichkeitsarbeit Sprache, Linguistik sähkökirjat
De Gruyter
2015
EISBN 9783110410372
Campaigns are among the most important instruments of publicly communicating one's interests. (Re-)Producing the knowledge of a society about itself, they provide information on the collective identity of the German society. A linguistic approach interested in ‘reality' and aiming to offer insight into societal processes will grant new access to this field.
